Smaily Blog

Not just email marketing! Here you will find latest trends and well-working tips for all of your marketing activities! Dig in and work smarter!

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Man Holding Globe, Symbolizing Appealing to International Audiences with Email Marketing
Content & CopywritingOther

Appealing to International Audiences with Email Marketing (Pt. 1)

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B2B vs B2C email marketing

B2B vs. B2C Email Marketing: What’s the Difference, and How to Nail Them Both

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Hand holding megaphone - referral email marketing
Campaigns

Referral Email Marketing: The Secret Weapon for Business Growth

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Dartboard Symbolizing Email Marketing ROI
Analytics & Statistics

Top 5 Effective Strategies to Improve Email Marketing ROI

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Young woman sitting behind a laptop working in fashion email marketing
E-Commerce

Fashion Forward in the Inbox: 7 Email Marketing Tips for Fashion Businesses

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Business partners B2B
Campaigns

Email Marketing for B2B: How to Craft Effective Campaigns?

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Keeping buyer as your customer - client making an online purchase
CampaignsE-Commerce

Post-purchase Emails: How to Keep Buyers as your Customers

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Young email marketer thinking behind laptop - acquisition emails
Mailing List & Subscribers

Acquisition Email Tips to Grow Your Customer Base

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Woman showing Facebook icon - growing email list through Facebook
Mailing List & SubscribersMultichannel Marketing

Collecting Email Contacts With Facebook

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Blue and yellow frames symbolizing AB testing in email marketing
Analytics & Statistics

How to Use A/B Testing Features to Optimize Your Email Marketing Campaigns

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Combination of facial features concept, symbolizing email segmentation
AutomationMailing List & Subscribers

Email Segmentation: The Complete Overview

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Girl giving a five star rating on mobile word-of-mouth marketing example
CampaignsMultichannel Marketing

From Customers to Advocates: Email Strategies for Word-of-Mouth Marketing

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