Although urgency can be a powerful tool in marketing, it shouldn’t be overused. Not every campaign needs to sound like a last chance, or your brand communication may become too stressful for subscribers. Your messages should always match your brand’s tone and provide enough time and information for people to make informed decisions. Read more about how to use this common email marketing tactic effectively.
CampaignsContent & Copywriting
Urgency in email marketing: effective strategy or tiresome noise?
