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Smaily Blog

Not just email marketing! Here you will find latest trends and well-working tips for all of your marketing activities! Dig in and work smarter!

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Bitten apple looking in the mirror symbolizing email marketing confidence
Other

Regaining Email Marketing Confidence When Campaigns Go Wrong

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Santa holding an envelope, symbolizing seasonal subject lines in email marketing
Other

Seasonal Subject Lines: Capturing Attention During the Holidays

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Green eye with a clock on it, symbolizing event registration emails
Content & CopywritingOther

7 Psychological Triggers to Boost Appointment and Event Registration Emails

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Image of an eraser standing next to a whiteboard, symbolizing error correction emails
Content & CopywritingOther

Top 3 Essential Steps to Sending Error Correction Emails

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Optimize your mailing list - image of laptop on green field, symbolizing seasonal email marketing
Content & CopywritingMailing List & SubscribersOther

Seasonal Sweep! Optimize Your Mailing List and Revamp Your Messages

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Email Marketing for Parents - Mother Working From Home
Other

Email Marketing for Parents: Creating Content for Fellow Caregivers

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Valentine's Day Email Marketing
E-CommerceOther

Love at First Click: Unleash the Power of Email Marketing This Valentine’s Day

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Learning from email marketing failures_ woman looking at laptop
Other

Learning from Others’ Email Marketing Failures

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Holding Globe, Symbolizing Appealing to International Audiences with Email Marketing
Content & CopywritingOther

Appealing to International Audiences with Email Marketing (Pt. 2)

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Man Holding Globe, Symbolizing Appealing to International Audiences with Email Marketing
Content & CopywritingOther

Appealing to International Audiences with Email Marketing (Pt. 1)

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Human figurines carrying a lit lightbulb symbolizing teamwork
Content & CopywritingOther

For a Common Goal – Teamwork in Email Marketing

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Ethics in email marketing
Content & CopywritingOther

Keeping it Honest: Ethical Email Marketing

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Exhausted tired woman working using laptop holding head hand, sitting at the office
Other

Overcoming Email Marketing Stress and Coping With Sender Anxiety

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Santa looking through a yellow wall giving a warning sign
CampaignsE-CommerceOther

Jingle Bells, Selling Smells – How to Avoid Holiday Kitsch in Email Marketing

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Laptop with an eco-friendly idea light bulb
OtherSmaily's Industry Insights

Clean and Green: How to Act Responsibly in Email Marketing?

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Money under a missing puzzle piece
Other

Creating a Budget for Your Email Marketing Campaign

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Generation Z on the mobile and looking elsewhere
Mailing List & SubscribersOther

Gen Z – Does Email Marketing End With Them?

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DesignOther

Free Resources for Email Marketing: Get Inspired and Be More Productive With Your Campaigns

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Content & CopywritingOther

Creative Burnout: Not So Uncommon for Email Marketers

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Woman working on a computer.
Multichannel MarketingOther

How to Use Email to Get Backlinks Without Being Spammy

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Content & CopywritingOther

9 Writing Tools to Build a Successful Email Marketing Campaign

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Mailing List & SubscribersOther

Email Marketing Fundamentals: Handling Marketing Email Replies

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email marketing 2021 | How to Design Visually Appealing Emails
Mailing List & SubscribersOther

How to Create Successful Emails for Millennials?

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Mailing List & SubscribersOther

How to Optimize Email Marketing for Baby Boomers Generation

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Other

Keys to Effective Cold Email Outreach

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Other

Email Marketing Glossary for Beginners: Main Terms and Phrases

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COVID-19 related email communications
Content & CopywritingOther

How to Handle COVID-19 Related Email Communications?

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Other

The Power of Voice: What Could The Future Hold For Email Marketing?

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